Although hundreds of languages are spoken in our country, English is taught to every school child. With Spanish being the second most-spoken, Mora saw situations in which using Spanish made some youngsters feel the celebration wasn’t about or for them. Creating a celebration focused on children’s literacy meant that families could celebrate in any language!

The main focus of the initiative is to generously and creatively inspire our children to be readers. A great way to get started is to choose a special book for April 30. Read the story together and have your child draw and color a poster about the book. Celebrate with a treat and place their work on display! Making reading into something more than turning pages inspires imagination and creativity, which makes it even more fun.